Nonprofit App Part 1: Project Write-Up

Grace DeWald
2 min readApr 1, 2020
Photo by Kelly Sikkema on Unsplash

I will be creating UX/UI for a hypothetical app for a real nonprofit organization named Kids in the Middle. According to their website “Kids In The Middle® (KITM) is a non-profit organization that empowers children, parents and families during and after divorce through counseling, education and support.” The app I am creating will be a bridge between child and counselor during days between in-person sessions. The counselor can stay updated on the well-being of the child and the child can have quick access or resources. Below is a short design brief on the project and an explanation

Quick Brief

Name: KITM Link
Demographic: Middle School age children (11 yrs to 14 yrs) receiving counseling services from Kids in the Middle.
Platform: Application
Objective: KITM Link will be a bridge between child and counselor during days between in-person sessions.
What Problem is it Solving? It benefits counselors to be able to track their client's progress in between occasional in-person sessions. It benefits the child to be able to privately communicate to their counselor and it benefits them to have quick links to resources that can improve their mental health and coping skills.

Initial Flowchart

A flowchart of the different screens that can appear in the app.

The main sections of the app are the mood tracker, resources, and chat. These three features solve the problem of communication and resource access. If the mood tracker isn’t enough to keep the users coming back to the app regularly, hopefully the appeal of quick communication with their counselor and customizable resources will. Because the mood tracker is the main focus of the app, it will be featured on the home page so users can easily type in their information as soon as they open the app.

First-time users will be onboarded with a series of screens that explain the purpose of the app as a whole and the individual main features. After reading these screens, users will then be prompted to choose what problems they want to focus on improving the most by choosing from a list of options. The categories they choose will have their corresponding resources features on the home screen for easy access. This helps make the app feel more personal to them.

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Grace DeWald
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Graphic designer based in the Midwest. I have a particular love for branding and package design, but I enjoy applying my skills to all kinds of projects.